Imagine one side of the college admissions table this time of year.
Let's see. I think I have everything I need:
SAT score - check. GPA - check. Volunteer Hours - check. Letter from a teacher I had a year ago - check. Essay saying why I world peace is important to me - check. Neatly pressed navy blazer and classic prep school rep tie in case I get a chance to fly in for campus visit - check. Sticker from college of my choice on window of my old Ford Festiva and an alias email that says ILOVETHISCOLLEGEMORETHANSLEEP@aol.com I use when I contact the admissions office - check. An alum-nod phone call from my dad's buddy who went to the school 26 years ago - check. Envelope & postage - check.
Should be no problem standing out in the admissions queue now.
Unless, of course, I'm applying to a college along with 10,000 (give or take) high school seniors just like me with specs just like me and saying all the same things I'm saying. But that wouldn't happen? Would it?
Let's go and flip that admission table so we can sit on the other side.
Mmm, what's this?
Some kid who describes himself as "a graphic designer, author and entrepreneur" just sent us in the typical application portfolio along with a link to his website, a book he's published, and something called Flickr. Mmm.
"Happily Creative / Since 1990", it says. Very interesting. Very interesting indeed.
You tell me.
Who gets a phone call when the admissions queue starts to fill up?
Congrats on the new site design! Pretty freakin' lovely aesthetics and content you've new-designed blended together recently. A pleasure to see someone who really grasps the idea of a "global learning brand" being put in play long before one's career kicks off.
Or at least the "18+ with a college degree" career that will also come one day.